Commercial Equipment & Machinery

Diversified Foodservice Supply Appoints Chris Cassidy as COO

The foodservice equipment distributor has hired a supply chain and logistics executive to oversee distribution, customer service and several support functions.

Tamar AvetisyanOctober 22, 20265 min read9 views
A generic executive figure in business attire looks out over a modern distribution operations floor with stainless-steel foodservice equipment, boxed parts and an abstract network linking warehouse, service and planning functions.

Diversified Foodservice Supply (DFS) has hired Chris Cassidy as chief operating officer, placing a supply chain and logistics executive in charge of several core operating functions.

Cassidy brings more than 25 years of executive leadership experience in global supply chain management, logistics technology and operations. Most recently, he was president and CEO of ConData, a global freight audit and analytics firm. Before that, he served as CEO of Mojix, a supply chain software company, and led it through a merger with Seagull Software. His career also includes roles at GSK, UPS and Trax Technologies.

DFS CEO Lev Peker said Cassidy brings extensive operational expertise, technology experience and a record of leading and growing organizations. Peker said Cassidy’s global logistics and supply chain background would be instrumental as DFS strengthens distribution capabilities, improves customer service and positions itself for long-term growth.

In the COO role, Cassidy will oversee distribution, customer service, the project management office, human resources and marketing operations. DFS said he will focus on driving accountability, strengthening operational execution and aligning the company’s operating capabilities with commercial priorities to better serve customers and support continued growth.

DFS’s brands include AllPoints, TundraFMP, KNG, HoodFilters.com, Gaskets Unlimited and Espresso Parts.